Psychological Economics

Psychological Economics

Economics tells us the relationship between supply, demand, and price: the higher the supply the lower the price; the higher the demand the higher the price; the higher the price the higher the supply; the lower the price the higher the demand. But what are supply, demand, and price? If by supply we mean the quantity of goods actually available, then the law breaks down in conditions of ignorance: people will not pay a certain price for a good if they don’t believe it has a certain level of scarcity. If you believe potatoes are a scarce commodity, you will pay highly for them (given a certain level of demand) even if they are not in fact scarce; and if you believe that diamonds are common, you will not pay highly for them even if they are in fact scarce. So the law of supply should really be a statement about perceived quantity not actual quantity: price is a function of the perceived amount of a particular good not the actual amount. In conditions of ignorance objective quantity and perceived quantity can come apart, and then price follows perceived quantity. Such ignorance is not uncommon and may be relied upon by suppliers (“Quick while supplies last!”). The underlying law is psychological not psychophysical, and it is robust.

            What is demand? Not overt behavior as such but desire: how much people desire a particular good. If people desire something a lot, they are willing to pay more for it; if less, they are willing to pay less. So price is a function of desire: the more desirable the more expensive. Putting the two laws together, we can say that if people desire a good Gand believe G to be in short supply, then they are willing to pay a higher price for it than if they don’t desire it or believe it to be readily available. Two psychological variables conspire to generate a given price. But what is price? Not just the amount of money (legal currency) a person is asked to pay, since bartering transactions also count as economic—here price would be the amount of a certain good you would be willing to give in exchange (a pint of milk for a bushel of hay, say). But what determines what you would be willing to give in exchange? Clearly it is the sacrifice you would make of other desires you might satisfy given that you make the exchange in question. The more money you give for G the less you have to buy G’, which you also desire. Price is really the amount of desire satisfaction you agree to sacrifice; it is defined in terms of desire dissatisfaction. So the price variable is also psychologically defined. The law of supply thus says that people are willing to have certain desires not satisfied as a function of their beliefs about the scarcity of the good in question (given a fixed level of desire for that good). The law of demand says that people will sacrifice more of their desires the higher their desire for a particular good is, i.e. pay more for it. All of this is purely psychological—supply, demand, and price. The operative economic law is a psychological law relating beliefs and desires. People have beliefs about how rare goods are, as well as desires for those goods and dispositions to favor some desires over others—these psychological facts determine their economic behavior. Economics at the basic level is the study of how these psychological variables interact.[1]

            And not just people, animals too. Suppose a hungry tiger spots a gazelle and wonders whether to give chase: she has a certain level of desire for gazelle flesh and she is aware of the price she will pay by giving chase—exhaustion and the likelihood of injury (she doesn’t desire either of these things). Will she pay that price? Not if she believes gazelles are plentiful and available, and therefore can be obtained at a lower price. She exemplifies the same psychological structure as a human economic agent: supply, demand, and price (desires that will be sacrificed by satisfying the desire for gazelle flesh).[2] She doesn’t tend to go after big fast gazelles because the price will be higher to obtain their flesh, so she makes a calculation about the gazelle before her. Animals are subject to the same “economic” laws as humans when it comes to obtaining goods that incur a certain cost (as in climbing a tree to obtain the luscious fruit near the top). None of this has anything essentially to do with hard currency, industry, exchange rates, banks, etc. Economics is fundamentally about desires, actions, and beliefs regarding availability (especially community-wide beliefs). What sacrifices will I make in order to satisfy a desire, given my beliefs about the availability of the means of desire satisfaction? That is, what price will I pay, given my level of demand and my beliefs about supply? The price a vendor can charge is conditioned by the degree of demand for his product and the buyer’s beliefs about the scarcity of that product. All this proceeds at the level of psychology, so the laws of economics reduce to psychological laws. Economics is a department of psychology—the department concerned with satisfying desires in a social group.

Colin McGinn

[1] There is perhaps some resistance to this way of thinking among economists because it makes their discipline “subjective”, or concerned with the “private”, so they prefer to conceive of it in terms of objective “physical” things. But this is a complete distortion of what economics is really all about—a misguided attempt to emulate physics.

[2] It is true that the gazelle is not a voluntary participant in this interaction, unlike in a typical economic exchange, but that is irrelevant to the laws of supply, demand, and price that the tiger is subject to. These apply whether the other agent benefits from the interaction or not. If I am debating whether to buy a certain car at a certain price, I am only concerned with my level of desire and my beliefs about the scarcity of cars; I don’t care whether there is another agent who will benefit from my purchase. The laws of supply and demand are individualistic in this sense. Since these laws form the core of economics that science reduces to psychology in the manner described.

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Generative Economics

Generative Economics

Darwin’s theory of evolution includes two generative components: mutation and natural selection. Mutation generates genetic variants and hence phenotypes; natural selection operates on these to produce differential survival. Neither of these generative processes involves intention or intelligence. Thus we have biological novelty without intentional intelligent design. Both processes are blind and driven by non-mental causes. We have creativity without a creator. But Darwin also recognized what he calls artificial selection, as with the selective breeding of dogs (or horses and flowers). Here human beings intentionally direct the course of evolution according to their own preferences, producing dog breeds that would not arise by natural selection. This is not selection by nature but selection by human design and desire. Of course, the process of generation is still natural not artificial: dog breeders rely on the genes to generate dog variants. They don’t make poodles from scratch; they just interbreed dogs and let the genes do their work. So here we have a case of natural generation and artificial selection to be added to the far more common case of natural generation and natural selection. Dog breeders don’t even know how to generate dog variants artificially; they depend upon natural reproduction.

            In principle there could be artificial generation combined with natural selection: a type of intelligence creates an organism and then turns it loose in the world to the tender mercies of nature. You could genetically engineer organisms and then let nature select the good from the bad. In effect that is what happens with many human artifacts: they are intelligently created but left for nature mindlessly to destroy or preserve (as with architectural ruins and plastic bags). What about artificial design combined with artificial selection? Can there be intelligently created entities that are then intelligently selected? Of course there can: machines created by humans and selected by humans to be used as they see fit. Motorcars are propagated by these two modes of generation: first they are designed and manufactured by the use of intelligence; then they are bought and sold in the marketplace by a process of intelligent selection, intentionally and consciously. So there are four logical possibilities in all: natural generation and natural selection, natural generation and artificial selection, artificial generation and natural selection, and artificial generation and artificial selection. Entities can come into existence and reproduce (or be reproduced) by any of these four methods.

            There is something strange in Darwin’s terminology, because so-called artificial selection is itself a natural process. The mind is natural and it is what directs selective breeding; there is nothing super-natural going on here.[1] Bees select flowers and hence direct the course of flower evolution: this is not “artificial”. When humans selectively breed animals for their own purposes this is an aspect of their species-specific nature. It would be better to speak of intentional intelligent selection versus selection that is neither. For intelligence is part of nature too. Still, we can keep the terminology for convenience. The question I am interested in is the nature of economic activity; and what I want to maintain is that economic activity is continuous with biology. It is just another form of biological generation. Now it is true that (so far as I know) other animals don’t engage in economic activity, though it would serve my purpose if they did; but that doesn’t prevent us from imagining such activity in animals. So suppose we encountered a species of bird that manufactures nests that it exchanges with other birds for food. Instead of just building a nest for its own use, it builds nests “for sale”. This has become part of its genetic make-up, as much as nest-building itself. We can think of it as instinctual and automatic, like birdsong, and not as reflective and flexible: birds that exchanged nests for food in the past (as a result of some mutation) did better than birds that kept their nests to themselves. Thus a primitive bird economy develops. In such a case we would say that the entire process is part of the bird’s biological endowment. The “buyer” birds would select nests according to their own criteria and a form of competition might develop, which would lead to a selection process. In just such a way human commerce might have originated: humans capable of exchange do better than humans incapable of it. This would also be as biological as digestion and sexual reproduction, whatever the later elaborations (banks, money). It is a form of social behavior rooted in biological imperatives.

So there are two principles of generation at work here: generating the nests and their being selected. Both are “artificial” in Darwin’s strained sense, since they involved goal-directed action. The bird makes the nest not its genes and other birds do the selecting not brute nature. But this doesn’t exclude the phenomenon from the realm of biology. Or again, consider those ants that enslave other ant populations: these “brood parasites” seize the eggs of other ants and bring them back to their own nest where they carry out the work of their “slave-owners”.  Again, I don’t know of any documented cases of ants that then trade their slaves with other ant slave-owners, but the idea is not beyond reason. What if we encountered an ant species that did just that, perhaps because they were better raiders than their potential trading partners? The “buyers” exchange food for slaves, which they find a bargain. This would be an entirely biological arrangement, not introducing any new non-natural principle into biology. Some ants are natural-born slave-traders! No doubt this is deplorable of them, but it is biologically possible. They thus have a nice little economy going here—a system of exchange trading one sort of good for another.

            I don’t think it is farfetched to suggest that human economies are analogous. Perhaps they even arose from some such primitive beginnings way back with our ancient ancestors in Africa. In any case, we can say that human productivity and the capacity for economic exchange are part of our biological nature. It turns out that the biological realm includes more than just natural generation and natural selection (in Darwin’s restricted sense); it includes the kind of intentional intelligent design and exchange that we find in human social groups. We can imagine our remote ancestors exchanging primitive tools for other tools or for food; we now do it with computers and cars. Thus from a lofty philosophical perspective economics is a branch of biology involving the basic twin generative processes: first make the product, then sell the product (ensure it is selected by purchasers). There is no discontinuity between genes and nature, on the one hand, and products and purchasers, on the other. There is a smooth transition from natural selection through artificial selection through economic selection. Darwin also included sexual selection in his list of types of selection; I am adding economic selection. Both of these are selection by conscious agents (peacocks and purchasers), but that doesn’t make them beyond the range of biology. Minds are a part of biology too. The dichotomy of culture and biology is artificial and misleading; economics belongs with both.[2] That is, economic culture is just another type of biological phenomenon. It is the same with business culture: that too is continuous with biology. Specifically, it involves the two generative components I have identified: creating the product and then marketing it, i.e. offering it up for selection by purchasers. The structure is the same. Markets are arenas of voluntary action, to be sure, but that doesn’t put them outside of biology or nature. In particular, economics is a generative science in the sense that biology is: it involves the generation of entities from raw materials and the generation of further entities by means of market forces. Production is like embryogenesis and buying and selling is like the selective survival of the fittest. Products go extinct if no one buys them, as animals go extinct if nature stops selecting them. We might even say that the Darwinian notion of natural competition is modeled on the notion of economic competition. Animals compete with each other in much the same way that products do. And of course the two intersect, as when animals are bought and sold (some breeds do better in the marketplace than others).

            Just as Darwin’s theory is a theory of evolutionary change, so too economics is concerned with economic change—with how goods and services succeed each other in time. It is a dynamic science not a static science. The idea of a purely structural economics is a misguided one: economies are changing evolving structures just like animal species. The change can be slow judged by human standards, but the entire biological world is in constant flux; so too is the economic world. Supply and demand are forever changing. From a meta-economic point of view, then, economics shares the basic structure of biology (the same is true of linguistics and psychology—and even philosophy). In linguistics we are used to the idea that a grammar generates an infinite array of sentences—it is not merely a structural description; in economics too we should also think of economic mechanisms as generative—of products and of their adoption. A successful product is very like a thriving organism: there will be many instances of them and they will outperform the competition. This is the theoretical framework to adopt when considering the foundations of economics as a science. Economics is a generative biological science (so it is not like mathematics or logic). Capitalism, say, is a species of economic system that replaced feudalism, as mammals replaced dinosaurs. And it is still evolving into variant forms.

            Let me suggest another analogy: verbal communication. A speaker is engaged on two generative tasks: (a) producing a grammatically well-formed sentence and (b) ensuring that she is understood by the hearer. The former does not entail the latter, which requires an additional generative effort—sufficient volume, getting the hearer’s attention, saying something interesting, etc. Similarly, the genes must produce an anatomically well-formed organism and one that will survive the pressures of natural selection—particularly, those arising from competition for resources and mates. Similarly again, a product must not only be functionally well designed but must also achieve market penetration in a competitive economic environment. The entrepreneur is like a speaker striving to be heard in a cacophonous world: she needs a sound product but also the means to be heard by potential consumers. It is necessary to generate supply anddemand (hence advertising etc.). Whether an animal will survive depends on the world it confronts as well as on its internal structure; but the same is true of a product. A speaker faces the same problem: first produce a good sentence but then ensure it is heard and understood. You have to create understanding as well as what is understood. These are different (though connected) tasks. So economics is not just a generative science; it is a doubly generative science.[3]

Colin McGinn

[1] I discuss this in “The Language of Evolution”, Philosophical Provocations (2017).

[2] I defend this view in “Biology and Culture: an Untenable Dualism”.

[3] This essay is a sequel to my earlier essay, “Memes, Behavioral Contagion, and the Zeitgeist”.

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Philosophical Economics

Philosophical Economics

Economics tells us that an economic transaction involves the sale (or exchange) of “goods and services”. This phrase invites conceptual scrutiny. It is notable that an evaluative term is used to describe the commodities sold: goods are good.[1] Services also are inherently valuable: you don’t perform someone the service of executing or robbing him (disservice, yes). What kind of good do goods possess? Not a moral good, evidently, since you can’t sell someone a moral act or benefit—that would nullify the morality of it. There are no shops where you can go and purchase a moral favor or pay for a moral obligation to be met. Moral goods are trans-economic. Altruism is not a commodity to be bought and sold, on pain of not being altruism. No, goods in the economic sense are goods for someone: an economic good is good for its recipient—it does the recipient some good. Thus food, furniture, flowers, and phones: they are purchased because of the personal benefits they afford. But are they really distinct from services? Aren’t all goods imbued with service? Typically, they are manufactured, or at least harvested or mined—they involve skilled human labor. They are not independent of human work, but an expression of it. So they are shaped by “service”, unlike volcanoes or seas or trees (unless cultivated). I would say that all economic goods involve service in this sense; they are not just lying around for anyone to pick up (why pay for them then?). Goods imply services. But what about vice versa? A service is a type of human action with a certain result deemed desirable—say, a massage or a waiter bringing food. But don’t these involve goods? The goods would be muscular therapy and relaxation via pressure, or food being on the table. A teacher supplies the good of information while performing the service of teaching.  A lawyer provides the good of contracts. A doctor provides the good of health by prescribing medicine. Something worthwhile results from the service provided: these are the goods we purchase. A service is no use unless it produces a tangible good. So services involve goods. If someone provides you the service of fixing your fence, he has at the same time given you something good—an intact fence. There is no separating goods and services; there is no essential duality here. There are not two types of entity in an economic transaction, but a mixture of the human act and natural raw material. Conceptually, we could unite goods and services under a single heading—say, “products”. People sell products of different types, which might be called “goods and services”. Goods come modified by service, and services are mingled with goods.

            What is it that we are ultimately purchasing when we engage in an economic transaction? What is it that we desire when we hand over money? Is it other people’s actions and the physical things they produce? No, what we are purchasing are states of mind—that is the point of the whole transaction. If actions and things had no impact on our state of mind, we would have no interest in buying them. We buy things for pleasure, security, pride, company, joy, excitement, comfort, satisfaction, etc.[2] That is what we are ultimately purchasing—goods and services are just the means to achieve these desirable states of mind. Economic value is psychological value. We could summarize this list by saying that we are buying happiness (though this concept is obscure and includes many disparate psychological states). And what do we offer in return? We hand over money obviously, but why does the vendor want our money? To buy happiness, of course: money is what we use to buy goods and services that produce (we hope) happiness. So we buy happiness by offering happiness in return (this is even more obvious when bartering is involved). An economic transaction is thus an exchange of (hoped for) happiness, i.e. psychological states deemed desirable. An economic system, such as capitalism, is a means of generating and exchanging happiness. Goods and services are happiness-vehicles, external means to an internal end. The price of a product is ultimately determined by the happiness it can produce in the purchaser. The entire material substructure is a just a means to allocate happiness through economic activity. The basic commodities are states of mind. The speech act that defines economic exchange is: “I will give you this happiness if you will give me that happiness”. The thing about goods that is good is precisely their effect on mental states—they improve psychological wellbeing. For example, if I exchange with you a guitar for a surfboard, I have traded one sort of happiness for another, giving you happiness in return—the happiness associated with a guitar or a surfboard. There would be no point in the exchange otherwise. Thus economics is psychology in a very direct sense—it is trading in mental states.

            Interestingly, no animals operate with an economic system, despite having quite sophisticated mental abilities (such as mind-reading). Animals don’t buy goods and services from each other, though they may exchange goods and expect favors in return. The concept of money is alien to the animal mind. Presumably humans developed economies at some specific period of history, where there was none before. How that happened is shrouded in mystery, but clearly it requires sophisticated social consciousness. When do children begin to understand economic exchange? Economies are biological adaptations with biological payoffs and must have arisen by mutation and natural selection. Perhaps we have an innate economics module in our brain (“the economic gene”). It sits next to our theory of mind module. It requires a tacit understanding of how minds work and how they relate to the material environment, as well as an appreciation of evaluative concepts. Economic transactions now constitute a large part of human interactions, and they shape the way we think of others (perhaps too much). We are always thinking of how to improve our state of mind by entering into economic exchanges with other people, which requires thinking about their state of mind too. We monetize the mind—put a price on it.

            It is useful to keep these points in mind when running a business. We need to remind ourselves of what we are really buying and selling—what the true meaning of the phrase “good and services” is. It isn’t the object as such that is important but its effect on the consumer—what good it will do for the consumer, psychologically speaking. It is the meaning of the product that matters. And it isn’t just what is really good for the customer that counts but what the customer believes is good: if the customer doesn’t think that something genuinely good is really good, he or she will not buy it. This is why persuasion is always part of a functioning economy. Savvy advertisers know this very well, so they draw attention to the psychological benefits to be derived from a particular product—not its physical characteristics. A successful business must therefore be psychologically astute and psychologically attuned. It should also have a clear philosophical understanding of what it is up to.

Colin McGinn

[1] We speak of “dry goods” but we don’t speak of “wet goods”. Why?

[2] We also buy things to protect our lives, but we only value our lives because of the states of mind they make possible.

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Elements of Economics

Elements of Economics

Economics is aptly defined as the science of scarcity (we could say “systematic study” if “science” seems too strong). Philosophy of economics is then the philosophy of scarcity, or of the science thereof. It is in this vein that I write the present words. What, then, is scarcity? Here is a good definition: “Insufficiency of supply; lack of availability, esp. of a commodity, in proportion to demand; shortage” (Shorter OED). It does not mean the same as “rare”, which means “occurring very infrequently”; “scarce” connotes a lack of quantity relative to demand, not just statistical infrequency. Things can be rare without being scarce in the economist’s sense (e.g., the excrement of a dwindling species), because there is little or no demand for the thing. When we speak of demand, we don’t mean primarily a speech act of demanding (“I demand a pound of apples!”); we mean desire or need—preference, utility, degree of wellbeing. We mean a psychological state, expressible in demand behavior. So, we can say that scarcity is proportional to desire and availability: if desire is high and availability low, then the commodity is scarce; if desire is low and availability high, then the commodity is not scarce. Some commodities are not scarce at all: space, time, air, ground to walk on—we have as much of these things as we want (in normal circumstances). Economics is the study of scarcity in this sense: human action in relation to commodity shortfall (I include services under “commodity”); it is about what happens when scarcity obtains. If there is no scarcity, there is no economics, either the science or the behavior. Economic action is action under conditions of scarcity, not plenty. There is no economics in heaven; economics results from finite resources, insufficient goods, shortages of supply. (In hell by contrast everything desirable is scarce and everything undesirable is plentiful, especially pain.) In the real world, scarcity is a natural fact, a fact of nature, and economics deals with the human response to it.

It might be retorted that this definition is both too narrow and too wide. Too narrow because of non-human economic agents (animals, aliens), and too wide because it includes types of behavior not normally classified as economic. The first complaint is entirely correct: we want to make room for animal economic action, though it may be primitive and disputable (e.g., cleaner fish symbiosis), and clearly non-human intelligent aliens could have economies. So, let’s expand the definition to include non-human creatures that live under conditions of scarcity (though I will continue to speak of human agents for convenience). The second complaint is more difficult to resolve and calls for some revision of intuitions and common speech. Consider a predatory tiger hunting for food: the food is scarce relative to the tiger’s desire, but should we say that chasing and killing the prey is an economic act? The tiger is responding to scarcity in a desirable commodity, and is making a sacrifice in order to obtain the commodity in question (“paying a price” in energy expenditure and risk); but the prey animal is not doing anything similar—there is nothing in it for it. There is no exchange of goods, no voluntary mutually beneficial transaction; there is just the predator forcibly taking the life of the prey (compare simple robbery). So, is this an example of economic activity? There is scarcity, need, actual cost, and opportunity cost, so far as the tiger is concerned; but the prey animal is operating under no such set of conditions—it is simply running for its life. If the prey animal were to offer part of itself to the tiger, thus sparing the tiger the cost of chasing it, while preserving its own life, then we might have a case of economic exchange; but no such thing is going on as things actually are. I propose that we describe such a case as “asymmetric economic behavior”: it is an economic calculation for the tiger, but not for the prey. There is no economic exchange, but one party is acting under economic imperatives—coping with scarcity by sacrificing some of its own well-being (its own wealth, we might say). In the same way a human robber is acting under economic constraints by responding to scarcity by acts that carry costs (including opportunity costs). He is thinkingeconomically. True, this is not your typical purchase, but it does meet the conditions for cost-benefit calculation under scarcity. We can then define normal economic exchange as “symmetric economic behavior”, acknowledging a real distinction within the class of economic actions. The case is similar to the question of whether economic action is possible for an individual in isolation: can there be a “private economy”, an economy consisting of a single individual? It might seem that this ought not to be possible, but further reflection suggests that it is just an outlying case not typically encountered but conceptually possible. For consider a man alone on a desert island providing for himself: he lives under conditions of scarcity and must weigh his productive options—should he hunt, fish, farm, or just pick fruit? How much effort should he put into constructing his dwelling? He is a producer and consumer with limited resources and finite supplies of energy; he must provide for his future self under the same constraints as apply to interpersonal production and consumption. He is semi-economic man, but recognizably engaging in economic behavior: he is coping with scarcity by standard economic means—capital, labor, costs, production and consumption. He doesn’t buy anything from anyone else, but that is not essential to economic activity: the key point is that he is responding to scarcity by adopting economic methods. He knows his supply and demand, and he pays the price in terms of labor (he pays for desire satisfaction in the currency of labor, mental and physical). The basic elements are there. In particular, he must always be conscious of opportunity costs, just like any spender of money in a department store; he is always trying to get the best bang for his laborious buck. He plans ways to maximize his utilities given the prevailing scarcities. He may come to the conclusion that hunting for meat is just not economical given the realities of the chase; he is better off fishing or fruit-picking. The OED defines “economics” as “the branch of knowledge concerned with the production, consumption, and transfer of wealth”; by that definition the solitary individual can be classified as part of the subject-matter of economics (he even transfers wealth to his future self in the shape of stored food and re-usable tools). We should not let our conception of the economic be too tightly defined by reference to post-industrial money-centered economies; the basic concepts are more general, more primordial.

Inflation is not itself an essentially monetary phenomenon. Even in a bartering economy inflation can occur. A glut of apples will decrease the purchasing power of apples, as will the introduction of cheap labor into an economy (either wage labor or slave labor). You may find yourself having to do more to obtain less—work longer hours, skip vacations. It might be necessary to fight inflation by reducing the supply of apples or cheap labor (cf. printing less money). The same laws of supply and demand apply to money and to commodities. Banks don’t depend for their existence on money either: you could deposit your commodities in a bank too, earning interest on them, as the bank loans out deposits to interest-paying borrowers. There could be bank runs and financial crises (banks don’t have enough apples on deposit to pay for all the apple withdrawals). Money is just a contingent feature of economies. You could be taxed on your apple possessions and even on your labor resources (e.g., everyone has to pay a flat tax by working on the roads a few hours a week). A society could teach economics to students without even mentioning money (they don’t use the stuff); money is just one form that economic action takes. Economics is scarcity science not money science. When the singer sings that all he wants is money (“Money don’t get everything it’s true, but what it don’t get I can’t use”), he misspeaks; what he means is that he wants the opposite of scarcity—he wants not to be short of what he wants. Poverty is scarcity, desire dissatisfaction (“I can’t get no satisfaction” is more accurate), not a lack of funds.

There is another verbal deformation endemic to the way we talk economically: the division into consumer and producer. You would think there are two classes of people in an economy—those who produce (capitalists, manufacturers, entrepreneurs) and those who consume (customers, buyers, clients). But this is a misconception: everyone is both a producer and a consumer in the very act of economic exchange. First, note that sellers are not always makers of products (concrete consumer goods); people also sell their labor, their expertise, their talent. Philosophy professors are producers, as are actors and doctors and lawyers (et al). Nor is all consumption consumption (food being the paradigm): we “consume” lectures, pop songs, dental treatment, massages. We might better speak of “makers” and “takers”. Then we can say that every act of making is an act of taking, and vice versa. When you give me something I also give you something: you sell to me, but I also sell to you—in that very act. For example, I go to the supermarket to buy groceries: I buy from them, but they also buy from me—they buy my money with their foodstuffs. In exchange for my money, they give me food: they bought my money with their food. My money represents my labor, so they are buying the fruits of my labor with the fruits of their labor. They are consumers of my goods (in the form of money) as I am a consumer of their goods. The relationship is completely symmetrical. It is not that I am the passive (idle) consumer while they are the active (hardworking) producer; they are also the passive consumer of my money, in which I was actively productive. Everyone is simultaneously producer and consumer. I could go into a supermarket and say, “Would you like to purchase some of my money with your food items?” and not speak amiss. It is just a convention that we speak as we do, but it masks the realities of economic life. The relationship is not like speaker and hearer; in economic exchange every act is both an act of consumption and an act of production. The supermarket consumes my money in the very act of my consuming its food. One role entails the other. The two roles are indissoluble. So, it would be quite wrong to say that economies are divided into producers and consumers. Again, the model of industrial economies has too great a hold on the way we understand economic reality; and the institution of money disguises the nature of economic exchange. If I went into the supermarket ready to give philosophical lectures for food, that would convey the realities more clearly; the medium of money is incidental to the proceedings.

Economic reality should really be conceived as split-level. At the level of logical form, so to speak, it is all about scarcity, desire, supply, demand, markets, cost (actual and opportunity), production and consumption, conserving and using, materials and labor; but at the level of existing speech, as it were, it superimposes money, high-street banks, stocks and shares, exports and imports, bosses and workers, profits and taxes—all the apparatus of modern economies. I have tried to sort out the essential and foundational from the contingent and superimposed. Of course, it is worthwhile to study contemporary encrustations, but also worthwhile to distill out the underlying realities. Apart from anything else, it makes the subject more interesting. The science of scarcity need not be the “dismal science”.[1] Current expositions make it sound dry and dull, forbiddingly technical, remote from the human condition; but viewed more philosophically it connects with human life at a more visceral level. We live in a world of scarcity, a world brimming with unsatisfied desire. That is the basic subject-matter of economics, scientific and philosophical.

[1] Thomas Carlyle didn’t mean by this phrase that economics is dismal qua science (though that is often what it means to people today); he meant that it contains depressing truths about the human condition. I would describe it as a “pitiful science” in that it evokes pity for the life of man (and other animals) simply because scarcity is a terrible burden. Its most immediate impact is hunger. Hunger is the central fact around which economics is built.

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Bounds of Space

Bounds of Space

The Kant-Strawson thesis is that all possible experience is spatial in character (Strawson calls it the “spatiality thesis”). That is, all appearances are spatial appearances—of extended things existing in an ordered unified Euclidian space separate from the mind. This is how experience makes things seem, even if they are not objectively (noumenally) that way. Then the claim is that we can make nothing else “intelligible to ourselves”—these are the bounds of sense (as opposed to nonsense). Nothing else is even meaningful (to us). This is a bad way to put the point: we can’t make the bat’s sonar experience “intelligible to ourselves” but that doesn’t mean that it (bat experience) is intrinsically unintelligible. It is merely a point about the limits of our imagination and hence knowledge, not about what is logically or conceptually or metaphysically possible. Given that ourexperience is always spatial, we might well not be able to understand any other form of experience, but it doesn’t follow that any such alien experience is impossible. And that is the philosophically interesting Kantian thesis, not the thesis that we are imaginatively limited in certain ways. The latter is a thesis about our cognitive powers not about the metaphysics of experience. So, let’s drop the offending formulation and speak simply of what is really possible, whether we can comprehend it or not. Is the spatiality thesis then true? There are two basic questions: (a) whether every instance of sense experience involves spatial representation, and (b) whether every aspect of an instance of experience is spatial in character. That is: does every experience have some spatial content, and is every aspect of experiential content spatial? The strongest Kant-Strawson thesis would be that every logically possible experience has spatial content and that every aspect of experiential representation is spatial. A weaker thesis would be that all experiences are spatial in some respect but that in other respects they are not spatial: for example, visual experience has spatial content (lines, volumes, shapes) but it also represents color, which is not itself a spatial attribute (I will come back to this).

It seems hard to deny that ordinary human visual experience has spatial content (surely the sense that Kant and Strawson were focussing on). There are, however, marginal cases that might provoke doubt, as with sudden flashes of light generated by the brain from within its own depths, or the kind of sensation we have when our eyes are closed in the dark. Could alien perceivers experience such visual sensations more systematically—a non-spatial world of formless color? Might the first color experiences in the womb represent color non-spatially? Certainly, they might not contain the full range of spatial attributes common to adult visual experience. The question seems debatable; our visual imagination of color seems relatively free of spatial ingredients, so maybe it would be possible to have a form of visual sense experience that proceeds without spatial representations, or has very attenuated ones. Anyway, the real challenge arises from the other human senses, not to mention animal senses that we don’t possess—particularly, smell, taste, and hearing (or electrical and magnetic senses in certain animals). Consider perception of pitch and sound intervals, of sweet and sour tastes, of fragrant and noxious smells: where is the space in all this? It may be that spatial concepts intrude on these sense modalities from elsewhere, but it is hard to deny that they are not intrinsically spatial. Couldn’t there be a being that experienced sounds, tastes, and smells but had no perception as of things extended in space—a space-blind perceiver? Even if the external stimulus was a spatial object, it wouldn’t follow that it was perceived as such. This kind of perception is really nothing like the seeing of extended objects with shapes and sizes. Vision and touch are space-oriented senses, but not so hearing, taste, and smell. Spatial ingredients are here contingent and adventitious. So, the Kant-Strawson thesis looks implausible as applied to all (actual and conceivable) senses. It is quite easy to “make intelligible to ourselves” the possibility of non-spatial experience; we have such experiences all the time, if not in unadulterated form. The core of the experience is space-neutral, space-oblivious. Size and shape are irrelevant, unrepresented.

A more difficult question concerns whether visual and tactile experience is wholly spatial. I will focus on the case of color. Color is certainly experienced as extended: it comes in patches and volumes. But is it a spatial attribute like shape and size? Nothing can be inferred about the space an object takes up from knowledge of its color. If an object is spherical, we can infer that it takes up a spherical quantity of space; but if it is red, we thereby know nothing about its spatial configuration—it doesn’t occupy a “red amount” of space. To be red is not to have a specific spatial attribute, unlike being spherical; it is not itself a spatial determination (to use Kant’s term). This is why it is not studied in geometry: it isn’t a type of figure or form; there are circles and rectangles but not “reds” and “greens” (how many sides do they have?). The concept of angle does not apply to colors. Colors are not modes of extension though they are distributed over extended objects. Perhaps this is not surprising given that colors are projected by the mind: for the mind is not itself an extended geometrical object. Somehow the mind spreads color on objects, but what it spreads is not a mode of space; it’s a bit like sensing a smell from every point of an object’s surface. There is no color already in objective things along with their spatial attributes; it is an imposition from outside. So, the complete spatiality of the objective physical world does not apply to color, which is a subjective contribution. Much the same point could be made about touch and warmth: warmth isn’t an objective spatial attribute but an imposed subjective projection. If this is right, then color and warmth are not themselves spatial features of things that enter into our perceptions of them; so, not every aspect of visual and tactile experience is spatial in nature (also consider brightness). The appearances are not exhausted by their spatial content; they have a different kind of content in addition to the spatial.

It might be said that this does not contradict the spatiality thesis, and that is perfectly correct. The thesis never maintained that only spatial content constitutes the appearances, just that it occurs in every experience. Also, color doesn’t crop up universally in sense experience, unlike space (allegedly). But it does allow us to formulate a new thesis that complicates the picture: we can say that visual experience necessarily incorporates both spatial and non-spatial content, given that color is essential to visual experience. It is true that color doesn’t occur in all sense experience, as space is alleged to, but it does occur in all visual experience, so it is a necessary visual universal. Accordingly, space is not as exceptional as Kant and Strawson make it sound, especially given that it doesn’t apply to all the senses. There isn’t a sharp opposition between space and other attributes of the kind alleged by the spatiality thesis; there is just what is more common and less common. It isn’t that space is the very “form of sensibility” while color is mere local variation with no necessity of its own. Space has no especially unique status among perceived qualities. Different aspects of experiential content are useful to the perceiver as ways of representing the world for various biological reasons, space being one of them; but space is not the real metaphysical essence of experience, the sovereign sine qua non. For some creatures, smell and sound might be the chief engines of survival, with space a distant second (living in the dark will not favor vision).

Strawson sometimes weakens the spatiality thesis to say only that an analogue of space is a necessary feature of all experience. This is very vague and open to accusations of vacuity, but it is a wise move on his part. It is too intellectualist to accommodate simple perceivers, and the emphasis on spatial concepts as constitutive of sensory content adds to that fault. Even when the thesis is restricted to human perceivers it gets things wrong because of statistically unusual humans—infants, the congenitally blind, those with certain sorts of brain damage. Perception is a lot more flexible and multifarious than some philosophers have allowed—a lot more independent of Euclid, Newton, and the Kantian Categories. How we think of the world in our abstract scientific theories is not the best guide to the way animals perceive it in their daily lives. To be sure, it is useful to perceive spatial relations, but many other things are also useful to perceive; and we don’t perceive space in the manner of a metaphysician. Perception is not Newtonian.[1]

[1] Was Kant so enamored of Newton’s physics that he wanted absolute Newtonian space to inhabit the human soul? Wouldn’t this bring the soul closer to God (infinite, absolute, immaculate)? Smell and taste don’t seem this elevated. We might think of infinite absolute space as God in nature, infiltrating the soul of man. So Kant may have dreamed. Here theology, physics, and metaphysics meet.

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Bounds of Sense

Bounds of Sense

Quine once described Strawson as applying his “limpid vernacular” to the technicalities of logic (in a review of Strawson’s Introduction to Logical Theory). One might hope that he would do the same in exegesis of Kant in The Bounds of Sense. However, in that work we are treated to such tortuous locutions as “necessary conditions of the possibility of any experience of objective reality such as we can render intelligible to ourselves” (119): why not simply “necessary conditions of experience” and “intelligible”? We seek the necessary conditions of experience (adding “the possibility of” is redundant) and we want to know what kinds of experience are intelligible (whether we can “render” them “intelligible to ourselves” is another question, depending on our powers of self-directed persuasion). Further, what is meant by “experience” here? Strawson regularly alternates this word with “empirical knowledge”, including scientific knowledge; but these are different things, one perceptual, the other conceptual-propositional-cognitive (as in knowledge of scientific theories). It seems clear that he is mainly thinking of visual experience as delivered by adult human eyes, but is generalizing beyond that domain. Does he wish to include emotional experience, or olfactory, or ethical, or imaginative, or experience of pain and pleasure? The doctrine of the necessity of spatiotemporal content is clearly more convincing for the visual sense than these other types of experience (especially the spatial component), so we shouldn’t be lulled into accepting a perfectly general thesis based on one instance of it. And what kind of spatial content is deemed essential to experience as such—extension, ordering, continuity, dimensionality, unity, objectivity, infinity? Some experience might be weakly spatial (smell and taste) while other experience is more strongly spatial (looking into the distance on a bright clear day). Imaginative experience prescinds from space considerably, dispensing with spatial relations to other objects. Emotions have little to do with space compared to normal binocular vision. And some forms of vision are more spatially rich than other forms—think of the etiolated visual experience of closed eyes in the dark. The question is a lot messier than Strawson allows, much less clearly defined. Could we ask the same question equally of sensation, perception, sentience, appearance, seeming, consciousness? Might we not get different answers depending on what term we choose? The term “experience” is vague and general, so we don’t know quite what Strawson (channeling Kant) is considering. Is memory included—and what kind of memory? Is mathematical reasoning included? What about logical “experience”? We need more limpid vernacular to tie the question down, more ordinary language philosophy.

About one thing Strawson is crystal clear: Kant thinks that reality itself is not spatiotemporal and Strawson himself rejects that claim. The phenomenal world is deemed spatiotemporal in its essence, but the noumenal world is non-spatiotemporal in its essence, according to Kant. This doctrine is hard to take seriously, as Strawson indicates. How could Kant know this given that (as he thinks) we have no access to the nature of the reality that exists outside our minds? How can we use our sense experience to navigate the objective world if their essences are so different—doesn’t there have to be at least some kind of correlation? Why would we be designed (by God or nature) to represent reality so faultily? What possible reason could be given for removing things in themselves from space and time? The idea that space and time are “in us” but only in us is unmotivated, bizarre, and preposterous; and certainly not required by the Kantian apparatus of phenomenal space and time (intuitions, sensibility, the understanding, the categories, etc.). It may be that phenomenal space and noumenal space are not the same (Euclidian and non-Euclidian, say), but there has to be someveridical relation between them; denying this is gratuitous and disastrous. I would say that concrete, causal, law-governed reality is clearly spatiotemporal, necessarily so—we can make nothing else “intelligible to ourselves”. That is indeed why sense experience is spatiotemporally imbued (to the extent that it is): this is just a scientific fact, a fact of biology and evolution, of the body and brain. Animals experience the world spatiotemporally because that is the real nature of the world in which they have to survive.

So, we can say, lamely but limpidly, that objective reality is necessarily spatiotemporal and that sense experience is variously and to some degree spatiotemporal. There is no simple binary opposition here: animal sentience is spatiotemporal in many ways and to different degrees (possibly going down to zero). But what about language—meaning, linguistic sense? Curiously, Strawson says little about this in The Bounds of Sense(despite the pre-existence of Individuals). The answer again is mixed and unsystematic, even more so than in the case of sentience. True, we often speak of extended objects in space standing in spatial relations within a unified and ordered spatial manifold (what we call Space). But we also speak of things that are ambiguously and problematically related to space: states of consciousness, numbers, values. Reference is not a purely spatial act. Nor is syntax or grammar best defined in spatial terms. Sounds are not, in themselves and essentially, extended things. Senses are not laid out in space. Language has one foot in space, so to speak, but it also dallies with the non-spatial. Spatial reductionism is a misguided metaphysics. The real is not co-terminus with the extended. It is certainly not a necessary conceptual truth. Language is not, then, subject to Kantian requirements regarding space, even phenomenally. The Kantian project, pushed to extremes, is really an exercise in hyperbole, in which Strawson colludes (as befits an interpreter) but to which he does not wholly succumb. The idea that space is the general form of all our representations is a philosophical exaggeration, like many philosophical theories.[1]

[1] As to time, from the fact that all mental acts occur in time it doesn’t follow that they are of time—that time is an aspect of their content. All events occur in time, but it would be strange to say that they all represent time. It is also misleading to employ the term “spatiotemporal” uncritically: time and space are really very different things, and what holds of time might well not hold of space. Roughly speaking, time is more all-embracing than space. Not everything is space-like and not all mental representation is as of space. Certainly, we cannot derive the necessity of spatial content from the mere existence of the particular-general distinction, as Kant hoped.

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Anticipations

Anticipations

Perusing a recent book on the cognitive psychology of number (Number Concepts by Richard Samuels and Eric Snyder), I was put in mind of my psychology M.A. thesis, entitled Empiricism and Nativism in Language and Mathematics, submitted in 1972 to Manchester University (when I was 22). In that thesis I brought together psychology, linguistics, and philosophy, arguing for a nativist position on the acquisition of mathematical knowledge. In particular, I applied Chomsky’s methodology and theoretical framework to the problem of mathematical knowledge acquisition. At the time there was nothing like this in the psychological literature, and I was quite conscious of the fact that I was doing something new and controversial, especially in adopting an interdisciplinary perspective. Indeed, I encountered some resistance to undertaking the project from the more orthodox members of the psychology department (nearly all of them)—what was I doing importing philosophy into psychology? I argued that it was necessary, in order to account for the acquisition of mathematical knowledge, to begin with an adequate analysis of the nature of mathematical truth, as Chomsky had argued that the same procedure was necessary in accounting for the acquisition of language. In effect, we need a metaphysics of number before we can frame theories of how number concepts are acquired—as we need an adequate theory of grammar before we can frame realistic theories of the child’s acquisition of language. We need a theory of the objects of knowledge before developing a theory of knowledge of those objects. Thus, an interdisciplinary perspective was required instead of the application of some general “learning theory”. Anyway, as I say, I was reminded of my thesis by reading a contemporary work in this area of psychology. And then it hit me: I invented cognitive science! I didn’t know it at the time—the term did not even exist back then—but the general outlines of the research program were clearly contained in my thesis. Specifically, the integration of psychology with other disciplines—not just brain science but philosophy of mathematics (along with linguistics). Nothing of my thesis was ever published, though my supervisor Professor John Cohen, made some efforts to interest a publisher (no dice). So, I missed my chance to be hailed as the originator of cognitive science (of course, there were other straws in the wind). My thesis really was a combination of psychology and philosophy, with Chomsky-style linguistics taken as model.

I also read recently Michael Dummett’s book Origins of Analytical Philosophy (1993), which undertakes to compare Frege and Husserl as founders of twentieth century philosophy. Dummett is interested in the fact that these two philosophers had convergent concerns and yet gave rise to divergent schools of thought. This put me in mind of my first published article, entitled “Mach and Husserl”, in the British Journal of Phenomenology(1972). The article was based on my undergraduate dissertation while a psychology student; the editor of the journal, Wolfe Mays, was my teacher and suggested publishing it. In it I compared the two philosophers, noting their clear similarities but divergent offspring. Mach was an early positivist and devotee of “sensations”, while Husserl founded phenomenology and was a devotee of consciousness and its intentional acts. Yet the former gave rise to positivist eliminative behaviorism while the latter spawned existentialism and the centrality of the conscious subject. Dummett says nothing at all about Mach in his book, though Husserl refers to him approvingly. So, it seems that we were both interested in the early days of twentieth century philosophy and Husserl’s role in forming it, and in the divergence that ensued from similar beginnings. I wrote my article over twenty years before Dummett wrote his book and with a very similar aim in mind (except my focus was more on the history of psychology). In a certain sense, then, I anticipated him, though we discussed different personnel. I think, in fact, that Mach was a good deal closer to Husserl than Frege, and arguably had a bigger impact on the course of twentieth century philosophy than Frege (he led to logical positivism). We find no analogue of Husserl’s preoccupation with consciousness in Frege, while Mach was clearly heavily into consciousness. I would say myself that the three of them were the principal architects of twentieth century philosophy, with a little help from Russell and Wittgenstein down the road.

Let me observe that when I applied to Oxford to study philosophy (in 1972), having already written my M.A. thesis and published my Husserl article, it was held against me (by R.M. Hare) that I had done so, these being deemed not fit subjects for a philosophy graduate student at Oxford to be interested in. This was a somewhat narrow and shortsighted decision, if I may be forgiven for saying so—and I was interested in more conventional Oxford-type topics too. After all, I had invented cognitive science and anticipated one of Oxford’s most celebrated philosophers before being admitted to the B.Phil.! Oh well. I did win the John Locke Prize a year or so later, though, so it all worked out in the end I suppose.[1]         

[1] In retrospect it all seems to me pretty hilarious now, though scary. At present I can’t even find my M.A. thesis and I don’t think I have a copy of my 1972 article.

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Message from Rebecca Goldstein

Rebecca gave me permission to publish this.

 
One of the bright spots in these bleak days gets delivered to me regularly in Colin McGinn’s blog: brief and beautifully composed philosophical pieces on an astonishingly wide number of topics, many of which, I’m pretty sure, have never before been considered from a philosophical point of view. From the most technically analytic to the most expansively existential, he has something original to say. Colin McGinn is roaming freely in philosophical terrain, and it’s really something to watch.  
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